Just yesterday I was having a conversation with someone about the contrast between companies who exist solely to make a profit and manufacture their product as cheaply as possible, and the companies who care about what they're doing and want to offer a product with a difference. Domestic manufacturing is somewhat of a rarity these days; however there are companies who are leading by example by keeping production at home and employing skilled workers to manufacture quality products. One such brand is Shinola, U.S. makers of handcrafted watches, bicycles, leather goods, journals, and pet accessories who believe that "products should be built to last, and they should be built in America." Their video gives a view into their 60,000-square-foot watch and leather factories located within the College for Creative Studies in Midtown, Detroit, where Shinola is contributing to the local revival of trades typically outsourced overseas.
(Email subscribers can click the post title to watch the video on the blog)