Lu Flux SS 2011: Over the Hills and Far Away...
Lu Flux collections are like illustrations of stories. Enchanting, magical and always colourful stories. Each season is essentially Lu's wearable version of a fairytale. A breath of fresh air amongst the high street clones and safe style, there's really nothing out there quite like Lu Flux. Her latest collection Over the Hills and Far Away is presented in collaboration with illustrator Neil O'Driscoll who clearly gets the spirit of Lu's work and brings it vividly to life in both print and film, above.
I was lucky enough to get one of the limited edition illustrated lookbooks at London Fashion Week, it's a keeper:
The photographic lookbook is special, too. Lu designs a set for each collection to create the illusion that her model, or character, is inside a story, and therefore so are we. How can you not be smitten?
At London Fashion Week in September I saw the pieces in person for the first time and fell in love. A new shoe collaboration, Lu Flux for Green Shoes was also introduced but I was so fixated on the clothes I didn't even realise! Also for the first time, patchwork prints were created as a seamless alternative to the actual patchwork pieces, they were used to make a dress t-shirts and leggings (above, top right and bottom second last on the right).
Front and back of a new patchwork dress, Lu Flux's signature style. Lu had just stepped out so that's her lovely assistant Natasha showing me the pieces.
Those overalls are pure joy! Natasha is wearing the amazing Plume Skirt from the Eco Life of Riley collection
Each collection features a few exceptionally spectacular pieces that take days to make, like the loopy skirt (above) and dress:
Speaking of spectacular pieces, I was stunned when I saw this on display at Fashion Week in February, from the Dame and Knight AW 2010 collection (can you believe my battery has just died and I couldn't get detail shots? I could have cried):
The skirt reminds me of the Princess and the Pea. See? Fairytales you can wear!
Fancy a gorgeous piece of Lu Flux? We've got one amazing Plume Skirt left in size medium, and one each of the BowTie T-shirt and vest in Swelle Boutique in the sale, it's an absolute steal: