Let the Anticipation Begin: Lou Doillon to Open a Shop in Paris
Photo: Ed Alcock for The New York Times
Finally, an excuse to write about Lou Doillon: The actress, model, daughter of Jane Birkin and hat-loving, all-round cool chick who doesn't comb her hair will open a shop in Paris in the new year. She announced the exciting venture to WWD at John Galliano's show in Paris last weekend, and is currently searching for the perfect space.
Doillon also designed a line for British brand Lee Cooper, out earlier this year, though you may have missed that. Did they depend on word of mouth to promote it, or what? I think I saw one ad. Over-promotion is irritiating but under-promotion is a bit daft. They did release a cool video promo, however (below). She certainly has a lot to say, especially in French! I love how you can pick up her mother's Brit accent in her English. I have to say, after watching the first episode of Britain's Style Genius on BBC Two last Tuesday, which heavily promoted Topshop and spent a good portion of that on Kate Moss and 'her' collection, that it was evident that all she does is show up to see what they've produced and say 'Oh, I love that', and 'No, I hate that.' To the contrary, our Lou appears heavily invested in that which bears her name:
Doillon also designed a line for British brand Lee Cooper, out earlier this year, though you may have missed that. Did they depend on word of mouth to promote it, or what? I think I saw one ad. Over-promotion is irritiating but under-promotion is a bit daft. They did release a cool video promo, however (below). She certainly has a lot to say, especially in French! I love how you can pick up her mother's Brit accent in her English. I have to say, after watching the first episode of Britain's Style Genius on BBC Two last Tuesday, which heavily promoted Topshop and spent a good portion of that on Kate Moss and 'her' collection, that it was evident that all she does is show up to see what they've produced and say 'Oh, I love that', and 'No, I hate that.' To the contrary, our Lou appears heavily invested in that which bears her name:
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